Google has released their newest analytics platform – Google Analytics 4 (GA4). This is the first major update to their analytics suite in years and brings with it some game-changing capabilities.
- A new event-based data model for more accurate tracking across devices
- Streamlined account structure and reporting
- Advanced AI-driven insights and predictive analytics
- Simplified conversion tracking
This new whitepaper from MoreVisibility walks through the key changes in GA4 and how they can benefit your business. It covers the key capabilities, timelines for transitioning to GA4, and tips for new users.
Visit Digital Marketing Depot to download Experience the Future of Analytics with GA-4: Google’s Latest Release.
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