Latest digital marketing trends to better connect with customers


Marketers are still adapting to the major disruptions of the past several years. Buyers, though, still expect marketers to provide personalization and enjoyable experiences.  

Luckily, the technology and data that can help are becoming more accessible. 

In partnership with Ascend2, Oracle surveyed 853 marketers across the US, Canada, India and the UK. The results show what trends and technologies are helping marketers pivot where necessary, connect with customers and drive conversions. 

Top challenges marketers are currently facing

Thirty-eight percent of marketers said maximizing performance across channels was one of their most difficult challenges. Audiences are now digitally everywhere. They consume

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Treasury Support Helps Connect Maine


Monday, July 18, 2022

Digital Beat

“In today’s world, access to affordable, high-speed internet is as fundamental as electricity, heat, and water. If we want a strong economy and thriving state, we’ve simply got to have it.”—Governor Janet Mills

Kevin Taglang

Since 2005, Maine has recognized the importance of adequate internet service to everyday life and commerce, in both urban and rural areas of the state. On July 14, the U.S. Department of Treasury approved the state’s plan to connect 22,500 homes and businesses through Maine Infrastructure Ready.

The Digital Divide in Maine

As of 2021, 93 percent of locations in

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Prism Software Releases Latest WorkPath Connect; A Low Cost, No-Code Data Integration Application


Enhancements continue Prism WorkPath Connect’s leadership role for low-cost RESTful API integrations

IRVINE, Calif., May 26, 2022 /PRNewswire/ — WorkPath Connect, a no-code data integration application by Prism Software, continues expanding its capabilities, ease-of-use, and value with its recent update v4.2.

(PRNewsfoto/Prism Software)

(PRNewsfoto/Prism Software)

WorkPath Connect; Low Cost, No-Code Data Integration Application by Prism Software

WorkPath Connect is a low-cost, rapid data integrator that enables organizations to connect different applications through their RESTful APIs. It is designed to seamlessly exchange data between different applications without having to utilize developers. Easily pass data between cloud and on-prem CRM, ERP, accounting, HR,

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